The News Republic of Baroda


HOW many local news channels can a medium sized city like Baroda have? Or should have? Four? Five? Nine? The city boasts of 23 registered television news organizations. To put it in perspective, India has only 14 national Hindi news channels. Add five of English, that’s still four short of Baroda’s tally!

That naturally takes one to the question: why is the culture capital of Gujarat that news hungry? Is it a reflection of city’s intellectual urges? Or is it something else. Its not intellect when the stellar list of owner-editors includes a former Omelet selling hawker, a plastics trader, a former student leader, and a bootlegger. My limited pursuit of this question unfortunately did not lead to a cogent explanation, except for, may be that it is an accident of circumstances.

If for a moment we assume everything to be above board, the business model is quite simple. Keep a camera team on the ground to cover events, mostly accidents and press conferences, turn the contents collected through the day into a half hour bulletin, burn a CD, and give it over to a cable operator to beam it into local homes. In reality, the camera team is actually a half educated boy who is given a cheap CCD video camera and a mike. This cheaply equipped reporter-cameraman is mostly cheaply paid as well. Paying the cable operator for the air time is the only other cost to be borne. Bingo, and you own a news organization!

Two are cheekily named – DNTV (a take on NDTV), and Times News Network (copying TOI’s TNN) – while another is simply called 7.30 as it gets aired in that slot in the evening. In case you thought some of it might be difficult, one is even named Easy. Except for three channels – VNM, TNN, and Easy – seen across the city, rest are actually Gali-Mohalla wonders seen in pockets where they have clout with the cable operator. Many actually are only on paper, giving fake prestige to the person registering it with administration. A sort of arrangement that helps them put PRESS in bold on their vehicles just to avoid a traffic cop’s chit.

My own experience during cub reporter days in Baroda was that lot of hanky-panky also goes on behind these organizations. Not to mention the embarrassment such paparazzi crowd can be at a press conference, bringing down overall level of journalistic discourse with their crassness and conduct. According to some owners who are genuinely in the business to provide a local news platform the scene turned bad when the cable networks decided to get into news for the leverage the PRESS tag would bring. Add a few rotten eggs and the scene went from bad to worse.

I am flagging the issue as it is connected with larger media scene in the country as well. While multiplicity is seen as guarantor of media’s independence – a countervailing force against domination of few points of view – this kind of hydra headed explosion too is not in the interest of both integrity and quality of the profession.

*Baroda’s channels: VNM, GVN, GNN, TNN, DNTV, KTV, GTV, B-TV, BRG News, Katar Sayaji, Times News Network, Tahelka, Raj Kavi, News Plus, Crime Point, Today News, 7.30 PM, Gujarat News, India Aaj, Katibandh, Easy TV, and Vadodara Mitra.

2 comments:

  1. Lovely insight on this....AK......rather strange - but now i see the inherent strange-logic.....of this.....development..Such statistics hardly drive to logical inferences...you have to peel the layers of such realities......to find out " how come "


    .There is another development that used to perplex me for a while- Baroda has the maximum number of Architecture colleges / institutes in & around the city- when compared to other cities of Gujarat - Its...an astounding 8-9 with 1 or 2 more in the pipeline...Ahmedabad lags way behind with the possibility of a third one cropping up......somewhere in the near future.....

    Hence we cannot even remotely logically infer that the quality of architecture is gonna be better out here..... or that the city has higher awareness levels in this domain... or that the profession is in great synergy in this city ( students/ academics/ the general discourse etc etc)....none of those conclusions can be drawn.....from this statistic

    Sanjeev

    ReplyDelete
  2. Excellent boss. A very colourful and vivid picture you have drawn from sheer cold statistics. It was really a good, pleasent and at the same time an insightful reading.

    ReplyDelete